NEWSROOM

Stay up to date on the latest and greatest from SPI and sign up for our newsletter to see more.

SIGN UP FOR NEWSLETTER

A Decade of Dominance: Phaze II Becomes Storm’s #1 Selling Ball of All Time

March 20th, 2026
4 min read

The ball bowlers trust to read the lane has rewritten the record books—discover how the Phaze II became Storm’s most iconic and best-selling ball of all time.

Read More
Phaze II Becomes Storm’s #1 Selling Ball of All Time By Storm Products Inc.
Chris Barnes retires from the PBA tour.

6 min read

Relentless, From Start to Finish: Chris Barnes on the PBA Tour
By Rob Gotchall on March 13th, 2026
SPI partners with Incredible Technologies to bring life to the arcade game Silver Strike Bowling: League Night.

3 min read

Storm x Silver Strike: Real Gear and Engineering Meet the Digital Lanes
By Storm Products Inc. on March 9th, 2026
SPI Tournament Collection Bowling Balls

4 min read

Tournament Collection: A Purpose-Built Arsenal for Competitive Bowling
By Storm Products Inc. on February 19th, 2026
2026 PBA season

5 min read

Balance of Power: Title Defense with Individual Ambition Entering 2026 PBA season
By Rob Gotchall on February 11th
Meet the 2026 Storm JR. Team

14 min read

Storm JR. Team 2026
By Storm Products Inc. on January 6th
Where the Storm Next Factor Fits in Your Bowling Arsenal

3 min read

Where the Storm Next Factor Fits in Your Bowling Arsenal
By Storm Products Inc. on December 29th
Tyler Wilson joins Storm Products Inc. as Videogrpaher

1 min read

Tyler Wilson Joins Storm Products Inc. as Videographer
By Storm Products Inc. on November 19th
SPI adds Nathan Bohr to the Tour Team and promotoes Joey Krzywonos to Tour Manager

4 min read

Storm Products Inc. Makes Tour Team Operations Changes
By Storm Products Inc. on October 1st
The company has adopted the use of numbered punches when locating center of gravity (CG) markers on its bowling balls

3 min read

Storm Products Introduces Innovative CG Marker Tracking System
By Storm Products Inc. on September 26th
He currently runs four of the largest tournaments in the country—the Military Bowling Championships, April Senior Team Classic, August Military Team Classic, and October Senior Team Classic. On top of that, he’s just released a new book about his earlier venture, the High Roller Megabuck tournaments, called This Was The High Roller.

1 min read

From High Roller to Today: Brad Edelman’s New Book Celebrates Bowling History
By Leanne Hulsenberg on September 24th
Storm Products Inc. Purchases Ben Lomond Lanes bowling center in Ogden, Utah

1 min read

Storm Products Inc. Acquires Ben Lomond Lanes
By Storm Products Inc. on September 5th
Storm Announces $5M Innovation Department to Revolutionize Bowling

5 min read

Introducing the new Innovation Division
By Storm Products Inc. on July 29th
More Than Service: Why We're Now the Customer Experience Team

4 min read

More Than Service: Why We're Now the Customer Experience Team
By Storm Products Inc. on June 29th
Shawn Beam Joins Team 900 Global By Storm Products Inc.
Shawn Beam Joins Team 900 Global
By Storm Products Inc.
Hui Fen New Continues Her Dominant Run with U.S. Women’s Open Victory By Nichole Thomas
Hui Fen New Continues Her Dominant Run with U.S. Women’s Open Victory
By Nichole Thomas
An Inside Look at the SYC in Michigan By Nichole Thomas

3 min read

Inside Look at the Storm Youth Championship in Michigan
By Nichole Thomas on May 29th
Daria Pajak is named new 900 Global Brand Ambassador By Storm Products Inc.

2 min read

900 Global Names Daria Pajak as Global Ambassador
By Storm Products Inc. on May 7th
Storm Wins the 2025 PBA Battle of the Brands Manufacturer's Cup By Storm Products Inc.

2 min read

Storm Wins the 2025 PBA Battle of the Brands Manufacturer's Cup
By Storm Products Inc. on April 28th
Q&A with Averie Bourne on her Record-setting 300 Game By Leanne Hulsenberg

3 min read

Q&A with Averie Bourne on her Record-setting 300 Game
By Leanne Hulsenberg on February 27th
SYC Announces Venue Change for 2025 Super Slam By Storm Products Inc.

3 min read

SYC Announces Venue Change for 2025 Super Slam
By Storm Products Inc. on January 21st
Storm Products Inc. Vice President of Marketing Receives ISBPA Award of Gratitude By Storm Products Inc.

2 min read

Storm Products Inc. Vice President of Marketing Receives SBPA Award of Gratitude
By Storm Products Inc. on November 4th
Storm Products Inc. Announces Jessica Moe as New Creative Director By Storm Products Inc.

2 min read

Storm Products Inc. Announces Jessica Moe as New Creative Director
By Storm Products Inc. on October 25th
Storm Bowling Continues the Fight Against Breast Cancer with the 2024 Paint the Lanes PINK® Campaign By Yannick Roos

4 min read

Storm Bowling Continues the Fight Against Breast Cancer with the 2024 Paint the Lanes PINK® Campaign
By Yannick Roos on October 2nd
Storm Products Announce 2025 Storm Youth Championships Season By SPI

8 min read

Storm Products Announce 2025 Storm Youth Championships Season
By Storm Products Inc. on September 11th
New Members of Storm JR 2024 By Blair Blumenscheid

3 min read

Meet the New Team Members of Storm JR
By Blair Blumenscheid on September 3rd
Week at the Military Team Classic By Matt McNiel

2 min read

Week at the Military Team Classic
By Matt McNiel on August 22nd
SparX Magazine By Nichole Thomas

2 min read

SparX Magazine: Fueling Passion and Innovation in Bowling
By Nichole Thomas on August 5th
Summer TAT by Matt McNiel 3 min read

3 min read

Summer at the True Amateur Tournament
By Matt McNiel, International Technical Director on July 19th, 2024
Diana Z. sets Women's Open record By Nichole Thomas 2 min read

2 min read

Record Breaking Diana Zavjalova
By Nichole Thomas on June 14th, 2024
DEERONN BOOKER'S INSPIRING VICTORY AT THE 2024 USBC MASTERS

2 min read

Deeronn Booker's inspiring victory at the 2024 USBC Masters
By Storm Products Inc. on April 1st, 2024
Matt Cabanski Named Product Analyst and Technician at Storm Products Inc.

1 min read

Matt Cabanski Named Product Analyst and Technician at Storm Products Inc.
By Blair Blumenscheid on March 20th, 2024
STRIKING TOGETHER: SPI BRANDS TEAM UP WITH BIG BROTHERS BIG SISTERS FOR BOWL FOR KIDS' SAKE 2024

3 min read

Striking together: SPI brands team up with Big Brothers Big Sisters for Bowl for Kids' Sake 2024
By Storm Products Inc. on March 13th, 2024
SUSBA

4 min read

Storm Products Announces Storm United States Bowling Ambassador Program
By Blair Blumenscheid on January 23th, 2024
Rob Gotchall

2 min read

Storm Products Inc. Names Rob Gotchall Director of Bowling Operations
By Blair Blumenscheid on January 10th, 2024
Welcome Barbra Chrisman as CEO

2 min read

Storm Bowling Products Welcomes Barbara Chrisman as CEO; Tyler Jensen Appointed as President
By Storm Products Inc. on October 20th, 2023
In Loving Memory of Bill Chrisman

2 min read

In Loving Memory of Bill Chrisman
By Storm Products Inc. on September 29th, 2023